Comscore/PostTrak scores: ‘A Quiet Place: Day One’ gets four stars, while ‘Horizon: An American Saga – Chapter 1’ gets three stars and 69% positive. For ‘Horizon’, 47% of its audience was 55 or older.

by SanderSo47

7 Comments

  1. >”47% of its audience was 55 or older.”

    I mean they definitely got their crowd. I just don’t think enough of that crowd is willing to come out in numbers needed for this to be a success.

  2. Vadermaulkylo on

    That’s actually not as much older people as I thought. I sincerely expected 65%+.

  3. The article was updated, so more stats for *Horizon*.

    > A strong 40% said that they galloped to Horizon as they were fans of Costner as a director.

    > Some intriguing under the hood with Horizon: Women were the majority turnout at 54% to men 46% with women over 25 repping 48% of the audience. That demo also gave the western its highest grades if you could call it that at 74%. Diversity demos were 68% Caucasian, 14% Hispanic and Latino, 7% Black and 5% Asian American. Of those who bought tickets, 31% of them were Paramount+ subscribers (which streams Yellowstone).

  4. The gender breakdown for Horizon was definitely a surprise to me

    >Some intriguing under the hood with Horizon: Women were the majority turnout at 54% to men 46% with women over 25 repping 48% of the audience.

    Is the majority of Yellowstone’s audience also female, or is this something unique to this movie?

  5. WhoEvenIsPoggers on

    As someone who works at a theater, I hate these films that draw older crowds. The entitlement is absolutely ridiculous.

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