A few other projection updates. Unfortunately it isn’t looking like a breakout for @SmileMovie 2. It might have trouble hitting $20m opening if it doesn’t improve quickly. The first one looked scary, this one looks goofy. Marketing hasn’t been great either. Still time.
by AGOTFAN
10 Comments
If it weren’t for Beetlejuice Beetlejuice, this fall would be incredibly weak.
This opening below 20M would be very disappointing. Usually sequels do better than the predecessor.
What’s going wrong here? The movie is coming out two years after the original, which is a good gap. The creative team is back. There hasn’t been a PG-13 crowd pleasing horror film in theaters pretty much all year. This should be doing better.
I’m a bit surprised by this news. BOT tracking indicates 3M previews, and if this is as walk-up heavy as The Nun 2 (the comp I like for this), this should be at or close to 30M with that figure. Not being able to break 20M would be a big disappointment. EmpireCity is far from a pessimist, so this is pretty foreboding for the film.
I’m honestly wondering if people in general are going to Mandela Effect this into thinking it already came out and was poorly received. From the marketing, it doesn’t do much to stand out from Shyamalan’s *Trap*.
Looks like a slightly better version of Trap. Although I like Naomi Scott so for her sake hope this does well.
Movie has to be good for Parker Finn to get handed a Possession remake right?
Geez. Aside from Beetlejuice Beetlejuice, this fall season hasn’t been too great so far
Summer 2023 🤝 Fall 2024
I think it’s a case of novelty wearing off given the viral marketing of the first and people having been there with the scary smiles
Thought the pre sales look good which has $3M which would open around $25M-$30M compared to the original Smile which had $2M previews and opened to $22.6M
Knew people were gonna hate this one