The Hollywood Reporter has learned that theaters carrying the film, including the three biggest circuits (AMC, Cinemark and Regal) are treating Terrifier 3 as if it were an R-rated film, and trying to turn away anyone who is 17 or younger if they aren’t accompanied by a parent or guardian. Two distribution sources noted over the weekend that DreamWorks Animation and Universal’s The Wild Robot saw a noticeable bump, and speculate that teenagers and tweens bought tickets to that film and then snuck into Terrifier 3. The same trend continued on Monday’s Indigenous Peoples Day holiday.
by CompoundTheGains
8 Comments
Or was this just a subtle hit job trying to bring scrutiny to indie unrated films by the gatekeepers that were bypassed?
Robotfier is real
I assumed the bump was from a lot of kids being off school and families needing things to do.
Or it’s Terrifier 3 everything.
I would think Beetlejuice benefited the most from teen sneaks if any movie did. Would raise far less suspicions than Wild Robot if a big group of teens came in and bought tickets, and it also had a really good hold this past weekend.
Hollywood execs should now know to time their films to Terrifier 4 to pick up the sneaks. I’m fine if this is helping carry The Wild Robot, because that is a wonderful film. Also, terrifier 3 is just a wonderful experience and clearly the holiday film du jour of the season. Terrifier 3 really brings out the family.
Sources also said that some people tried to buy Joker 2 tickets to sneak into T3, but the staff didn’t believe someone wanted to watch Joker 2, so they were caught and kicked out of the place.
Treating it as R rated is pretty reasonable on the cinema chain’s part.
The detailed ticket info would probably be easy to see what type of impact this has.
Terrifier is in around 2500 theatres versus the 3800 of Wild Robot. The Wild Robot studio could probably easily look at what type of drop they saw in locations with Terrifier playing versus ones without.